We are introducing ourselves

Commercial Publishing Tamedia creates compelling  advertisements. We produce cross-media content, adapted to every title, optimized for online and print. Do you want advertising that tells real stories and thus creates customer loyalty? Commercial publishing delivers it.

We offer you excellence in text, image and graphics, reach and performance.

Our products

We offer a suitable solution and implementation for every market and service and each product and concern. We would be happy to sit down with you to find the right form of advertising for you. 

Please use our forms for the delivery of briefings and material.

Specifications (online)

Text (specifications incl. blanks)

  • The text production is handled by the Commercial Publishing team. 
  • Customer box: 200 characters (benchmark)

Image and logo

  • Number: up to 15 images (slideshow) 
  • Format: jpg, png, gif 
  • Resolution: horizontal format, a minimum of 2000 pixel (72 dpi) 
  • Title and teaser images: without logo and text (recommendation) 

Video 

  • Format: mp4, mov 
  • Resolution: 16:9 
  • Weight: max. 50 MB 
  • Possible implementation with an embed code (Vimeo, Youtube) 

Material delivery 

  • At least 10 workdays ahead of the campaign’s start 
  • Form for the material delivery 
  • Please use our briefing form for productions executed by the Commercial Publishing team.

Specifications (print)

Text (specifications incl. blanks)

  • The text production is handled by the Commercial Publishing team.
  • 20 Minutes: Short and small pieces, ideally three paragraphs.
  • Newsnet/SOZ: big and long pieces, ideally with a text and image. 
  • Customer box: 200 characters (benchmark) 
  • Other media titles upon request

Image and logo

  • Format: jpg, png, gif, tiff, psd, eps, ai 
  • Resolution: horizontal format, a minimum of 3000 pixel (300 dpi) 
  • Title and teaser images: without logo and text

Material delivery 

  • At least 10 workdays ahead of the campaign’s start 
  • Form for the material delivery 
  • Please use our briefing form for productions executed by the Commercial Publishing team.

Specifications (online)

Text (specifications incl. blanks)

  • The text production is handled by the Commercial Publishing team. 
  • Text: 3000 characters (benchmark)
  • Customer box: 200 characters (benchmark, more boxes possible)

Image and logo

  • Number: up to 10 images (slideshow) 
  • Format: jpg, png, gif 
  • Resolution: horizontal format, a minimum of 2000 pixel (72 dpi) 
  • Title and teaser images: without logo and text (recommendation) 

Video 

  • Format: mp4, mov 
  • Resolution: 16:9 
  • Weight: max. 50 MB 
  • Possible implementation with an embed code (Vimeo, Youtube) 

Material delivery 

  • At least 7 workdays ahead of the campaign’s start 
  • Form for the material delivery 
  • Please use our briefing form for productions executed by the Commercial Publishing team.

Specifications (print)

Text (specifications incl. blanks)

  • Title and lead: no exact number of characters (is adapted to each media title by the Commercial Publishing team)
  • Text (20 Minutes): 3600 characters (1/1 page) 
  • Text (Newsnet/SOZ): 4500 characters (1/1 page)
  • Other media titles upon request

Image and logo

  • Format: jpg, png, gif, tiff, psd, eps, ai 
  • Resolution: horizontal format, a minimum of 3000 pixel (300 dpi) 
  • Title and teaser images: without logo and text

Material delivery 

  • At least 10 workdays ahead of the campaign’s start 
  • Form for the material delivery 
  • Please use our briefing form for productions executed by the Commercial Publishing team.

Competition

Competitions are based on the same principle as paid posts. The chances of winning increase the interest and above all the interaction with the readers, who are the target group relevant for the advertisement. The customer determines the winnings himself. The advertising customer also chooses the type of competition (random, quiz question, photo or story submission, etc.). The editorial guidelines and CI specifications of the individual publications also apply here.

Specifications (online)

Text (specifications incl. blanks)

  • The text production is handled by the Commercial Publishing team. 
  • Text: 3000 characters (benchmark)
  • Customer box: 200 characters (benchmark, more boxes possible)

Image and logo

  • Number: up to 10 images (slideshow) 
  • Format: jpg, png, gif 
  • Resolution: horizontal format, a minimum of 2000 pixel (72 dpi) 
  • Title and teaser images: without logo and text (recommendation) 

Video 

  • Format: mp4, mov 
  • Resolution: 16:9 
  • Weight: max. 50 MB 
  • Possible implementation with an embed code (Vimeo, Youtube) 

Material delivery 

  • At least 7 workdays ahead of the campaign’s start 
  • Form for the material delivery 
  • Please use our briefing form for productions executed by the Commercial Publishing team.

Specifications (print)

Text (specifications incl. blanks)

  • Title and lead: no exact number of characters (is adapted to each media title by the Commercial Publishing team)
  • Text (20 Minutes): 3600 characters (1/1 page) 
  • Text (Newsnet/SOZ): 4500 characters (1/1 page)
  • Other media titles upon request

Image and logo

  • Format: jpg, png, gif, tiff, psd, eps, ai 
  • Resolution: horizontal format, a minimum of 3000 pixel (300 dpi) 
  • Title and teaser images: without logo and text

Material delivery 

  • At least 10 workdays ahead of the campaign’s start 
  • Form for the material delivery 
  • Please use our briefing form for productions executed by the Commercial Publishing team.

Photostory

The photo story is a high-quality form of a sponsored post. It is an advertising version of a photo reportage. Captions and short introductory or info texts complete the picture series. The story to be told in pictures is determined together with the customer. The production and delivery of the material is made either directly by the customer or - against payment of additional production costs - by the Commercial Publishing team. 

Specifications (online)

Text (specifications incl. blanks)

  • Title and lead: no exact number of characters (is adapted to each media title by the Commercial Publishing team) 
  • CTA/information box: 150 characters (benchmark) 
  • Customer box: 450 characters 
  • Caption: max. 220 characters (per image)

Image and logo

  • Number: up to 15 images (slideshow) 
  • Format: jpg, png, gif 
  • Resolution: horizontal format and portrait format, a minimum of 2000 pixel (72 dpi)

Video 

  • Format: mp4, mov 
  • Resolution: 16:9 
  • Weight: max. 50 MB 
  • Possible implementation with an embed code (Vimeo, Youtube) 

Material delivery 

  • At least 10 workdays ahead of the campaign’s start 
  • Form for the material delivery 
  • Please use our briefing form for productions executed by the Commercial Publishing team.

Longform

The Longform is a deluxe version of the sponsored content. It combines journalistic texts, photos and individual designs. Due to the longer reading pieces which are divided into different subject areas and/or subcategories, the longform combines information with high-quality as well as multimedia storytelling. It thus stands as a whole and a branded piece that leaves behind am impression on the reader. The Commercial Publishing team is responsible for the implementation of the campaign in consultation with the customer.

Specifications (online)

Text (specifications incl. blanks)

  • The text production is an individual textual progress for each customer.

Image and logo

  • Format: jpg, png, gif 
  • Resolution: horizontal format and portrait format, a minimum of 2000 pixel (72 dpi)

Video 

  • Format: mp4, mov 
  • Resolution: 16:9 
  • Weight: max. 50 MB 
  • Possible implementation with an embed code (Vimeo, Youtube) 

Material delivery 

  • At least 20 workdays ahead of the campaign’s start 
  • Please use our briefing form for productions executed by the Commercial Publishing team.

Special format

Newsletter teaser (online)

Text (specifications incl. blanks)

  • Title: 40 characters 
  • Text: 150 characters

Image and logo

  • Number: 1
  • Format: jpg, png, gif 
  • Resolution: horizontal format, a minimum of 2000 pixel (72 dpi)

Material delivery 

  • At least 5 workdays ahead of the campaign’s start 
  • Form for the material delivery 

Project C.R.A.S.S

Contact your sales representative to find out which products are already part of the C.R.A.S.S (Content Rollout Adserver Statistics Solution) project and have the following functions.

Implementation

  • Individual design of the story/landingpage thanks to block elements 
  • Color highlighting of text areas and elements (example
  • A/B-testing for the teaser 

Targeting

  • Age 
  • Gender 
  • Geo 
  • Interests
  • Retargeting

Social media content

Please contact the tSocial team directly for social media implementations.


Do you have any questions?

If you have any questions about our products or specifications, please do not hesitate to contact us.